Shop smarter, not harder. How gentle messaging can help the planet more than tough talk
By: Jasmine Mohsen, Doctoral Researcher in Consumer Psychology and Consumer Behaviour, University of Leeds Fast fashion is booming, but so is its environmental toll. With up to 10% of global carbon emissions linked to the industry, the over-consumption of cheap clothing has made sustainability campaigns more vital than ever. Yet, even as awareness of fast fashion’s environmental […]
How ‘dupes’, fast fashion and China’s economic slowdown spell disaster for the luxury sector
By: Teresa Sádaba, Dean at ISEM Fashion Business School, Universidad de Navarra Alarm bells are ringing across the high-end sector. 2024 did not end as luxury brands had hoped, and the figures published by the sector’s main conglomerates painted a picture of slowdown and some signs of exhaustion during the last quarter of 2024. […]